What do presentation drawings primarily aim to showcase?

Presentation drawings primarily aim to showcase the proposed construction with color and shading. These drawings are designed to visually communicate the design intent and aesthetic qualities of a project to a diverse audience, including clients, stakeholders, and the general public. The use of color and shading enhances the three-dimensionality of the rendering, helping viewers better understand how the finished project will look in its environment.

These visuals are not merely functional; they aim to evoke an emotional response and generate interest in the project. While technical specifications, construction timelines, and site inspection reports are crucial for the project’s execution and management, they serve different purposes. Presentation drawings focus on the overall visual representation, highlighting the design's artistic and functional aspects rather than the technical details or schedule compliance. Therefore, the emphasis on color and shading in presentation drawings is instrumental in making the design approachable and visually appealing.